Buyer loss happens in different places
for every builder.
Builders don’t lose buyers in the same places.
Some lose them after hours. Others during inventory questions, pricing conversations, or follow-up after interest is shown.
BuilderChat pricing reflects how much of your buyer journey you want fully visible, engaged, and recoverable — not how many features you turn on.
Coverage levels based on where
buyers disengage
Each BuilderChat plan represents a different level of buyer journey coverage.
From foundational engagement to full recovery across the entire buyer journey.
The right level depends on where buyers are dropping off today, not on a feature checklist.
BuilderChat delivered over 400% more conversions than a previous AI chat solution.
Verified through live production usage by Bloomfield Homes.
Foundational Buyer Coverage
Always-on buyer engagement that ensures serious prospects are answered, guided, and captured — especially after hours.
$750
/ Month
Billed annually ($9000)
Begins with a Visibility Snapshot to confirm fit and coverage.
- Fully conversational buyer guidance
- No forms, no friction
- CRM-connected lead capture
- After-hours buyer coverage
- Real-time buyer visibility & activity reporting
Active Buyer Recovery
Designed for builders actively losing buyers during inventory, pricing, and follow-up — and ready to recover that demand in real time.
$2,250
/ Month
Billed annually ($27,000)
Begins with a Visibility Snapshot to confirm fit and coverage.
- Everything in Foundational Coverage, plus:
- Inventory & pricing conversations
- SMS-based buyer re-engagement
- TourGuide AI & quick move-in promotion
- Custom buyer flows aligned to your sales process
SMS usage-based components are aligned to buyer volume during onboarding.
Exact configuration is determined during your Visibility Snapshot.
Full Buyer Journey Coverage
End-to-end buyer, homeowner, and service coverage — including voice, warranty, and operational workflows — for builders selling at scale.
Custom Price
Designed for enterprise sales & service teams
Begins with a Visibility Snapshot to confirm fit and coverage.
- Unified web, SMS, voice, and service AI
- Warranty & service ticket automation
- Sales + service workflow coverage
- Ongoing optimization & strategy support
Not sure which level you need?
Start with visibility.
Most builders underestimate where buyers are falling through the cracks.
The Visibility Snapshot shows you:
where buyers disengage
what questions stall decisions
which conversations never reach your CRM
From there, we map the right coverage level. No guesswork, no overbuying.
Before you book a Visibility Snapshot
We’ve tried chatbots before and they didn’t work, how is BuilderChat different?
You’re right — most chatbots fail because they rely on rigid scripts and generic automation that don’t reflect how buyers actually shop for homes.
BuilderChat isn’t a chatbot. It’s a buyer visibility and recovery platform built specifically for homebuilders. It engages buyers in natural conversations, captures and qualifies demand 24/7, and ensures critical buyer intent doesn’t disappear before reaching your CRM or sales team.
Every deployment is trained on real builder data and continuously optimized to convert interest into appointments — not just answer questions.
The difference becomes clear once you see where buyers disengage and which conversations never make it into your funnel.
Who is BuilderChat designed for?
BuilderChat is designed for professional homebuilders who already drive buyer traffic and want to convert more of that demand into qualified conversations and appointments — without adding headcount.
Who isn’t BuilderChat a fit for?
BuilderChat is designed for builders who already generate buyer interest through their website or marketing channels and want to recover more of that demand.
It’s not a traffic-generation tool. We focus on maximizing the ROI of the marketing you’re already doing by capturing, qualifying, and supporting buyers 24/7.
Teams still building foundational traffic or early online presence may not see full value until they’re ready to scale buyer engagement.
Do you offer a trial or pilot program?
We don’t offer free trials.
Instead, qualified builders begin with a Visibility Snapshot to identify where buyers disengage and which conversations never reach your sales team.
From there, select partners move into a 90-day proof-of-value pilot, designed to validate real buyer recovery in live production — not a sandbox.
The pilot includes full implementation, guided onboarding, and performance tracking so your team can clearly see impact before committing to an annual partnership.
Availability is limited to ensure hands-on support and meaningful results.
Is there a performance or satisfaction guarantee?
Yes. All BuilderChat plans are backed by our Performance Alignment Guarantee.
If BuilderChat isn’t performing as expected against agreed objectives, we’ll pause billing while the issue is addressed. Once performance is restored, billing resumes.
Our goal is simple: alignment between delivered outcomes and ongoing partnership.
How quickly can BuilderChat go live on our site?
For most builder teams, BuilderChat can be live within 7–12 business days, depending on your coverage level and implementation requirements.
Our onboarding team handles configuration, testing, and rollout to ensure a seamless launch.
Exact timelines are confirmed during your Visibility Snapshot.
BuilderChat is designed for builders selling at scale, where missed buyers materially impact revenue and marketing efficiency.